The UBC Gala Ball is the oldest DanceSport competition in British Columbia, run entirely by student volunteers. It has evolved from its humble beginnings to currently boast a reputation for showcasing the best of British Columbia’s ballroom dance community. In 1962, the UBC Gala Ball was established by UBC Dance Club student executives as a year-end showcase for their members. Today, the event features over 200 dancers competing in 85 categories, including the BC Open Championships and is still run by dedicated UBC Dance Club student executives and community volunteers.
MY ROLE | Graphic Designer, as part of the Gala Committee marketing team
DELIVERABLES | branding, external advertisements, sponsorship package, competitor registration package, event program, photo wall (not shown)
PROJECT DURATION | November 2015 to March 2016 (54th Gala Ball); I was also the graphic designer for the 52nd and 53rd years previous
TOOLS USED | Adobe InDesign, Adobe Photoshop